Skills & Competencies for E-commerce Sales Manager

E-commerce Sales Manager job profile

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JOB SUMMARY for E-commerce Sales Manager

Manages and directs an e-commerce sales force to achieve sales and profit goals.

JOB RESPONSIBILITIES for E-commerce Sales Manager

Designs and recommends online sales programs and sets short and long-term online sales strategies.

E-commerce Sales Manager SALARY RANGE

BASE 50%
$91,346
TOTAL 50%
$145,821
Job Level
M02
Job Code
IT10000260
Education/Degree
Bachelor's Degree
Reports To
Head of a Unit/Department

E-commerce Sales Manager Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each E-commerce Sales Manager skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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13 general skills or competencies (Job family competencies) for E-commerce Sales Manager

1 Job Family Competencies – Digital Marketing
Proficiency Level -3
Skill definition-Proactively using online platforms and digital channels to promote or sell the company's products and services.
Level 1 Behaviors
(General Familiarity)
Names different types of digital marketing strategies, such as search engine optimization.
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Level 2 Behaviors
(Light Experience)
Supports the development of digital marketing plans that aligns with enterprise-driven strategy.
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Level 3 Behaviors
(Moderate Experience)
Works on various social management platforms to properly tag, track, and analyze digital data.
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Level 4 Behaviors
(Extensive Experience)
Recommends innovative solutions to solve complex digital marketing issues.
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Level 5 Behaviors
(Mastery)
Stays abreast with the latest marketing trends to improve our current digital marketing strategies.
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2 Job Family Competencies – E- Commerce
Proficiency Level -4
Skill definition-Purchasing and selling goods and services over the internet to expand customer reach and drive profitable growth for the business.
Level 1 Behaviors
(General Familiarity)
Describes the concepts and definitions of e-commerce business models.
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Level 2 Behaviors
(Light Experience)
Documents the advantages and disadvantages of e-commerce for businesses.
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Level 3 Behaviors
(Moderate Experience)
Executes effective strategies to keep assigned e-commerce accounts in good standing in the marketplace.
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Level 4 Behaviors
(Extensive Experience)
Formulates new ideas and concepts to optimize our customers' online shopping experience.
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Level 5 Behaviors
(Mastery)
Creates promotional offers to drive visibility and increase our product sales.
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3 E-commerce Sales Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - E-commerce Sales Manager
Proficiency Level - 4
5 Competency for - E-commerce Sales Manager
Proficiency Level - 5

10 soft skills or competencies (core competencies) for E-commerce Sales Manager

1 Core Competencies – Planning and Organizing
Proficiency Level -4
Skill definition-Managing and prioritizing resources and workloads by creating well-organized plans to attain organizational goals and objectives.
Level 1 Behaviors
(General Familiarity)
Compiles a list of all the traits of effective planning to help finish the assigned tasks.
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Level 2 Behaviors
(Light Experience)
Classifies assigned tasks based on the level of importance to ensure organized workload completion.
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Level 3 Behaviors
(Moderate Experience)
Defines and translates objectives into specific plans to ensure understanding of organizational goals.
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Level 4 Behaviors
(Extensive Experience)
Delivers training sessions to foster and maximize solid planning and organization capabilities.
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Level 5 Behaviors
(Mastery)
Champions the adoption of business intelligence systems to achieve planning and organization goals.
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2 Core Competencies – Driving Results
Proficiency Level -4
Skill definition-Driving critical activities to meet or exceed established targets.
Level 1 Behaviors
(General Familiarity)
Clearly explains the significance and rationale of why certain results matter to the business.
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Level 2 Behaviors
(Light Experience)
Focuses on attaining results despite obstacles.
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Level 3 Behaviors
(Moderate Experience)
Helps employees in improving their performance and productivity to achieve growth.
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Level 4 Behaviors
(Extensive Experience)
Directs various teams in completing tasks effectively to achieve business results.
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Level 5 Behaviors
(Mastery)
Develops an accountability framework to encourage employees in making decisions to drive optimal results.
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3 E-commerce Sales Manager - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - E-commerce Sales Manager
Proficiency Level - 4
5 Competency for - E-commerce Sales Manager
Proficiency Level - 5

Summary of E-commerce Sales Manager skills and competencies

There are 0 hard skills for E-commerce Sales Manager.
13 general skills for E-commerce Sales Manager, Digital Marketing, E- Commerce, Business Development, etc.
10 soft skills for E-commerce Sales Manager, Planning and Organizing, Driving Results, Project Management, etc.
While the list totals 23 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a E-commerce Sales Manager, he or she needs to be skilled in Planning and Organizing, be skilled in Driving Results, and be skilled in Project Management.

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